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In the summer of 2020, Madison delivered Barstool football’ president, Dave Portnoy, a direct meage on Instagram complimenting his popular «one bite» pizza pie evaluations.
«crazy pizza critiques,» she penned. «Thanks fly bitch,» Portnoy responded. She was a 20-year-old student during the time 
, Portnoy a 43-year-old multimillionaire. The dialogue shortly gone to live in Snapchat and text, in which it rapidly looked to the topic of gender. He delivered the girl artwork movies of different people he’d slept with, according to Madison, and also in meages examined by Insider, the guy preed their to share with your about her sexual dreams.
«I mean in fact this types variety of usual,» she typed. «Like a rape fantasy, in which There isn’t any power over what are you doing.»
«both you and we will get on very well,» he answered.
«But i’ll say, to do that one I have to feel quite more comfortable with you,» Madison said.
«Of course,» Portnoy stated, and then he ordered her a first-cla airplanes citation to see your at their $2.2 million Nantucket house.
She reached Portnoy’s four-bedroom room about 3 p.m., worn out sufficient from the girl journeys that she did not worry about whenever Portnoy told her they’d get in pizza versus fun. Still, she ended up being shocked to find your nothing beats his charismatic web image. «He was most impolite. He had beenn’t funny anyway. He merely reminded me personally of a boring, grumpy old-man,» Madison stated.
After-dinner, they began kiing. Madison stated she 1st turned uneasy whenever Portnoy pulled on their telephone and going filming this lady — without asking permiion — as she sang oral intercourse on your. «I never ever mentioned something. I became afraid. He had been just thus mean,» she said.
From there, factors escalated until, as Madison place it, «I decided I became only a person intercourse doll.»
Two days afterwards, Madison texted an in depth friend. «It actually was so harsh we felt like I was getting raped the guy clip taped me personally and spit within my mouth area and choked myself so hard I couldn’t breathe,» she composed in meages seen by Insider. «therefore harm and I also was actually literally shouting in serious pain.»
She remembered weeping and yelling, «Too much! Extreme!» and «they hurts!»
«it had been very agonizing,» Madison said. «we held trying to get away and he was like, ‘Stop running from the me. Quit working from the myself.'»
But Portnoy, she mentioned, «merely went more complicated.»
Madison’s journey home wasn’t until 2 days later, so she slept on Portnoy’s couch both evenings. They didn’t have sex once more.
Dave Portnoy makes not a secret of the fact that he likes to have intercourse with women, also to force the limitations of what actually is regarded socially appropriate. In several ways, that image are at the core regarding the brand that features produced your one of many wealthiest and a lot of strong numbers in digital media. You’ll find the rape laughs, his recurring utilization of the N-word on camera, along with his harament of female reporters.
Final July, the guy introduced a viral TikTok movie that provided female three methods for how-to slide into a celebrity’s DMs: «getting sizzling hot. Avoid being unattractive. And say this, two statement: we fuck.» Since 2019, he’s got starred in three sex tapes having released on the internet. The stock cost of Barstool’s mother team plunged following the latest leaked movie, wherein the guy violently chokes a lady making use of a collar and a leash. Both Portnoy therefore the girl said the experience was consensual.
«we regularly sling they,» Portnoy responded at the time, «I become better.»
Consistently, Portnoy has actually managed to escape analysis. His behavior and statements just weren’t merely recognized; they were anticipated. And commoditized. A 2020 Barstool documentary series produced by the news organization attributes Portnoy forcefully electronically penetrating a sex doll while putting on a tuxedo, afterwards declaring themselves «the finger master.»
Teenagers, exactly who call Portnoy «El Presidente,» follow the mogul’s every step, buying upwards Barstool merchandise imprinted with company logos like «staff Portnoy» and «Portnoy/Musk 2024.» Young women label your in provocative video clips and photo in an effort to see his focus. The girl which starred in their next released intercourse recording actually continued a publicity blitz the 2009 May to defend him. In October, when Portnoy checked out the university associated with the University of Tenneee at Knoxville for a college baseball game, Barstool’s formal Instagram web page uploaded an image of a property whoever front-porch had a giant signal nevertheless «Dave, seriously in. We’ve got pizza pie and puy. 10/10»
For a lot of, Dave Portnoy is actually a hero. Many within his orbit, specifically lady, have advised Insider they felt as though he mistreated their fame and power and place them in decreasing jobs.
Insider talked with more than two dozen people with immediate knowledge about Portnoy and Barstool, like eight current or previous workers. Some females, who are only 19 who’d no profeional link with Portnoy, recounted having sexually specific on-line exchanges with your. Three of the girls mentioned they’d gender with Portnoy, now 44, and this the encounters converted into terrifying and embarrassing experience which have used a toll to their mental health. Two, including Madison, said Portnoy both choked and shot them without advance permiion; another, who’s got got depreion , mentioned she was actually suicidal following the two had gender. And all sorts of three had been nervous to dicuss on, fearing retaliation from the news mogul and his awesome rabid fan base. This article utilizes pseudonyms picked by Insider, that is aware of the ladies’s actual identities.
«i am aware just how he could be an individual goes after him,» stated the next woman, just who said she was both choked and filmed without advance permiion. She questioned not to have the precise information on the lady experience openly unveiled, fearing harament from Portnoy or his lovers. Insider talked to some body with whom the lady provided specifics of the lady crude sex with Portnoy. «I imagined however say something in public, or display movies of me personally.»
In a message, Barstool football’ lawyer said many of the accusations inside article «embody half-truths, is highly inaccurate, lack appropriate context, and appear getting come given to you by people whoever reasons and trustworthine should at the least happen fully vetted.» The attorney required more time for further remark. Insider provided an added 2 days, but Barstool’s attorneys would not render additional remark or telecommunications.
Perpetually tan and bearded, Portnoy has generated a half-a-billion-dollar digital-media kingdom off of recreations playing, crude laughs, and hardly clothed people. Barstool recreations — whoever slogan was «By The Common guy, For Your usual Man» — does for digital media what Donald Trump did for politics. It speaks to your maes: no pretension, no highfalutin words, and, notably, no apologies. The firm states it hits approximately 54 million monthly unique site visitors. In 2020, Barstool had been valued at $450 million; Portnoy features approximately net really worth of $100 million.